Pharmaceutical business re-engineering solutions specialist Goose has launched Goose ‘Tracker’, a cost effective new generation 2D Serialization Bar Code for the drug industry with a choice to choose online or an offline solution to secure and protect both consumers and the pharma companies. Its multi-level authentication features allow tracking of product throughout the distribution channel including warehouse to customer retail chain.
Goose ‘Tracker’ incorporates several new changes to suit GS1 global traceability guidelines. Goose ‘Tracker’ creates, manages and tracks unique serial numbers printed on the tertiary, primary and secondary packages. With the introduction of cost effective online and offline functionality options, Goose ‘Tracker’ helps pharma organisations with an alternative product serialisation technology; crucial investment option to minimise per production line serialisation costs.
Leading pharma companies like Strides Arcolab, Indoco Remedies and Macleods Pharmaceuticals, have already implemented and adopted Goose Tracker for Track & Trace solution. The company expects a rise in demand and surge in ‘Goose Tracker’ customer portfolio as pharma companies get set to implement secondary bar coding which has been made compulsory for pharma exports from January 1, 2013.
“Goose Tracker is a simple and easy to configure Track & Trace solution for achieving bar coding on drug packaging as per the recent Directorate General of Foreign Trade (DGFT) regulation,” said Deb Pattnaik, Founder and CEO, Goose. He further said, “Our online and offline solution is highly scalable and handles the track and trace needs for all levels of packaging (up to primary) and e-pedigree easily.”
This powerful solution can be configured to address product-specific integrity challenges and allows seamless scale as an organisation adds new lines, manufacturing plants, etc. “Goose Tracker integrates with existing applications to securely meet data management and printing needs for packaging and shipping labels. We are working with several Government and non-Government entities to include changes as and when they are announced,” Deb added.
Goose Tracker’s serialisation algorithm generates billions of unique numbers. It does not store serial numbers in the database for enhanced security and includes a dynamic engine to interact with ERP systems for data retrieval. This solution provides offline application for entities in the supply chain that do not have access to the main database.
Users can also validate the authenticity of the product by using SMS, IVR or website. Validations done on the line such as rejecting wrong carton printings like character missing, wrong character, wrong code, 2D code, datamatrix code, smudging, code line characteristics etc. are stored in the database, that can be used for productivity monitoring and optimisation purposes. This tool helps in providing accurate detection of 2D on carton and Optical Character Verification (OCV) of overprinting details on carton. It supports GS1 data matrix standards and comes with all validation documents required for 21-CFR Part 11 compliance and GxP Critical Validation.
EP News Bureau-Mumbai
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