Sanofi Pasteur India launches ‘I for Immunisation’ awareness campaign

Our News BureauMumbai

Sanofi Pasteur India, the vaccines division of Sanofi announced the launch of ‘I for Immunisation’ – its nation-wide campaign to spread awareness on the importance of immunisation in India. Through the ‘I for Immunisation’ campaign, Sanofi Pasteur aims to sensitise citizens not only on the importance of immunisation but also involve them as ‘Agents for Change’.

“Many people do not know that a large section of our country does not benefit from immunisation. Only 61 per cent of eligible children have received complete primary immunisation with six basic EPI vaccines. Unfortunately, this is mainly due to poor awareness of vaccine benefits in preventing illness and life threatening vaccine-preventable disease,” said Dr Nitin Shah, Consultant Paediatrician, PD Hinduja National Hospital, Mumbai

Dr Joselito Sta Ana, Executive Director, Sanofi Pasteur India stated, “Over a century after Louis Pasteur invented the world’s first vaccine, Sanofi Pasteur remains committed to its vision of a world in which no one suffers or dies from a vaccine-preventable disease. An estimated 39 per cent of Indian children still remain unprotected against deadly diseases. Through ‘I’ for Immunisation, we invite citizens to share their ideas on how to spread immunisation awareness among everyone, especially mothers across different sections of society. Sanofi Pasteur commits itself to sharing the winning ideas with associations or groups who are capable of translating them into real on-ground interventions.”

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